You will find that driving traffic to a site is among the items that is most challenging for most online marketers. You will find that whatever methods you use, you’re going to wind up investing loads of time in implementation.
Obviously when you don’t have traffic you are not going to make money. One of the traffic producing methods which is commonly overlooked is the use of YouTube. If you’re not familiar with this advertising technique, here’s an action plan you can use right away!
Identify Your Target Keywords
The very first thing you are going to do is create a list of keywords you are going to want to target for search engines such as Google. Think about topics around these keywords and structure them into questions you can provide answers to. Create a simple video script that will deliver the answers in easy to digest manner.
If you own a camcorder, you are able to actually create videos with yourself talking. If you don’t, a quick and widely used alternative is using a screen capture program to record your computer screen.
At this stage you will need to upload these videos to YouTube and develop a key word targeted title and description together with a link to your website to include with the video. Last but not least, you have to begin developing keyword targeted back-links straight to the page where your YouTube video will be shown.
Create Unique Description
For Youtube description, try your best to include URL to your target site in the first line. Don’t forget to add some relevant content too (300 – 500 words). An easy way is to find a related article and create a new version with the help of a spinner software such as this one at TheBestSpinner.com. Some marketers also recommend adding hashtags at the end of the Youtube description.
One of the reasons you would like to use YouTube for advertising your internet site and products is generally mainly because this web site is owned by Google The reason this is so important is mainly because when you produce a video on YouTube, Google will automatically give this page authority in their search engine results.
Another thing I should mention is that it’s not going to be as hard to get your video on the first page of Google as it would be to get a website on the page of Google.
Always Focus on Giving Value
One thing you ought to comprehend about the videos that you generate is that they ought to be incredibly informative and helpful to the viewer. There are individuals out there who simply make a video with a couple of images, add some audio and expect individuals to visit the link below, but the viewers typically close the video even before it finishes. Obviously if your videos are jam packed with valuable information and is interesting enough to grab the viewer’s attention you can actually ask the viewer to just click your link when the video is finished.
An additional thing I should point out is that article marketing and promotion can be an excellent way to begin building these links that point to your video which is on YouTube. To get a website on the first page of Google it might take tens of thousands of links, but to do this for a YouTube video it could only take a hundred or so. In relation to the key word list you generated, for each phrase you will want to create a separate video. The reason for this is so you can load the title and description with only one targeted keyword phase, and this will additionally help you to get multiple first page listings.